Is your website neglected? If you haven’t updated it in six months or more, you need to ask a few questions, give your site some T.L.C., and get it to start working for you again! Here’s a checklist to get you started:☐ What does your landing/home page look like? Does it contain a prominent Call to Action like: “Buy Now!” or “Sign Up” or “Contact Us”? Does the visitor know immediately what you are selling, or what they are supposed to do? If your home page is confusing, you will lose their interest. Consider simplifying your home page with Call to Action buttons, condensed text, and just one or two clean graphic images.
☐ What are your web traffic statistics? Is your site bringing you new leads/customers/email sign ups? If your site is not hooked up to Google Analytics, you could missing some very valuable information about how, or whether, your website is functioning as a marketing tool that attracts new business. WordPress sites contain a Google Analytics feature, built-in to the admin of your site, that makes it easy to set up and access reporting on your site’s traffic.
☐ Speaking of Search Engine Optimization: I seriously hope you haven’t spent thousands of dollars on Search Engine Optimization, Bonky! With a dynamic site that contains a blog, social media, and/or is built on the WordPress platform…you won’t need to anything like that! Read about how you can use your WordPress site, in combination with the content on your blog, and/or your social media, to increase your site’s presence in the search engines. You’ll be thanking me, oh yes you will.
The bottom line is this: is your website working for YOU? Are you selling product? Is the site bringing you new customers? If not, consider a Spring Cleaning – an upgrade from static to dynamic, or, at the very least, make adjustments, update your content, refresh your design. Email me at: info@e-girlfriday.com to get started today.
PS: Girl Friday is completely overhauling this site and converting it to a new WordPress theme built with…Builder! Same neato graphics and groovy style, but more functionality, fun and fabulousness. Stay tuned, friends!!


A blog is not a blog when it is a WordPress static site or Content Management System (CMS).

Quick! What’s the quickest, most efficient way to take control of your website, so that you can update it yourself and not be at the mercy of your web designer to make simple changes, add product or new content? Why, the answer is to convert it to a
Are you spending lots of time on FacebookTwitterLinkedIn but not really sure why?? Or, perhaps you know you should be on FacebookTwitterLinkedIn or some combination thereof, but you aren’t really clear on how exactly they all work?? You are not alone!! But it’s not really your job, is it, to figure it all out and then do something about it? Well, yes, so sorry. It is your job. But you don’t have to slog and slosh your way through it by yourself, sweetie. Girl Friday is here to make it all right. There now…feel better? 